About Us

XSHAO1942 inspired from a Shao family story happened in 1942, world war II. It means bold, thrive to survive. A story of entrepreneurial spirit carried by four generations. The founder Cindy Shao draws from her experiences in door-to-door sales, where the importance of donning professional yet cozy shoes for optimal performance became apparent. She took a bold step. She left her job and translated her sketches on paper into reality – a line of shoes that would redefine the way people start their day.

XSHAO1942's shoes are more than just footwear; they are a fusion of dope designs, trendiness, and a dash of fun. Each pair embodies the brand's philosophy that our shoes are an essential element of your day to day journey, offering both style and an unparalleled level of comfort.

--- Treat your feet right with our shoes, for good shoes are the harbingers of good fortune.